Edelweiss 360: Successful Email Marketing

Marketing, Industry,

Effective customer email marketing has never been so important. To make this easier, more and more stores are taking advantage of Edelweiss360, an email marketing platform that allows stores to create custom, targeted campaigns that promote titles or events in just minutes. Targeted campaigns are generating an impressive average of 38 sales per 100 customers emailed, allowing stores to continue successfully handselling to their customers in new ways. This Collaborative Consumer Marketing program allows stores to benefit from optional publisher marketing dollars as well.