Cider Monday
Enjoy some cider during this indie celebration opposing Cyber Monday!
Recurring Event
Next Date: Monday, November 30, 2026
Category: Annual Celebrations
That’s not a typo! Instead of Cyber Monday, a day when online merchants offer special deals, we invite you to a new tradition, CIDER MONDAY. Willard Williams co-founder of the Toadstool Bookshops in Keene and Peterborough, NH dreamed up this event as an antidote to Cyber Monday. It’s also a perfect way to celebrate Shop Indie Local Season.
He shares, “Stop in for a free cup of cider and a snack, see some real people, and have a good time checking out what’s in our stores. It’s sure to be a heartwarming experience. We can promise no crashing websites, our ‘servers’ won’t be overloaded, and we bet they will even smile at you!”