Many of your customers have shown amazing support of your stores this spring with increased on-line sales. This increase in website traffic makes this the perfect time for a summer kickoff email promotion! If your store participated in the Holiday Gift Guide email program, you already know how this works!
We haven't historically ordered all of the books in the holiday catalog but we are going to from now on as we had customers asking for books that they'd seen in the email version and we didn't have them. The catalog was terrific!
—Anne Holman, The King’s English, Salt Lake City, UT (on the MPIBA 2019 holiday catalog email)