Summer Reading Email Promotion

A not-to-be-missed marketing opportunity for your bookstore

Many of your customers have shown amazing support of your stores this spring with increased on-line sales. This increase in website traffic makes this the perfect time for a summer kickoff email promotion! If your store participated in the Holiday Gift Guide email program, you already know how this works!

Here are the details:

  • One email sent to your customer list on Monday, June 22. Powered by Shelf Awareness.
  • The beautifully designed email will be filled with a fantastic selection of titles promoted by our publisher partners.
  • The email will be personalized for your bookstore with your logo, contact information, and buy buttons linking to your e-commerce site.
  • We’ll provide matching digital and downloadable marketing assets for use on your website, social media, and in-store displays.
  • The program is a completely free, turnkey marketing opportunity for your store. All you need to do is opt-in, and provide your customer email list and store logo to Shelf Awareness! (Customer email lists are used only for this one promotion, and are never shared or sold.)
Click Here to Participate
See the Featured Books

We haven't historically ordered all of the books in the holiday catalog but we are going to from now on as we had customers asking for books that they'd seen in the email version and we didn't have them. The catalog was terrific!
—Anne Holman, The King’s English, Salt Lake City, UT (on the MPIBA 2019 holiday catalog email)