The annual Holiday Gift Guide (combining print and digital promotion) is an indispensable marketing asset, generating strong sales for featured titles across the region. Designed with a keen eye for how stores use it, the MPIBA Holiday Marketing Program is an essential part of many store’s 4th quarter outreach, and will maximize the exposure of your books and products. We encourage you to consider promoting books and authors with diverse voices and experiences to our vast region of readers.
Extensive Holiday Gift Guide promotion and its availability at indie bookstores will drive consumer traffic and sales this holiday season.
“We haven't historically ordered all of the books in the catalog but we are going to from now on as we had customers asking for books that they'd seen in the emails and we didn't have them. The catalog was terrific!”
- Anne Holman, The King's English - Salt Lake City, Utah
“Customers referenced the Shelf Awareness digital catalog with the holiday titles consistently throughout the holiday!”
- Michelle Malonzo, Changing Hands Bookstore - Phoenix, Arizona
“I love the catalog and we get a lot of phone calls and walk in business that request these titles.”
- Survey comment
Book jacket on front cover of print edition, text inside first page
Featured spot in one digital edition
Six spaces available
500K consumers=.0054¢ per impression
Book jacket and text on back cover
Featured spot in one digital edition
Four spaces available
500K consumers=.005¢ per impression
Book jacket with text, interior
Included in one digital edition
Ninety-two spaces available
500K consumers=.0046¢ per impression