2022 HOLIDAY GIFT GUIDE SALES OPEN NOW

  
THE BOOKS FOR EVERYONE HOLIDAY GIFT GUIDE IS AN INDISPENSABLE HOLIDAY SALES TOOL FOR PUBLISHERS AND BOOKSELLERS. THIS PROGRAM IS COMPLETELY FREE TO BOOKSELLERS, AND IS DESIGNED TO MAXIMIZE THE EXPOSURE OF YOUR BOOKS.
 

PLAN TO PROMOTE BOOKS WITH BROAD APPEAL TO A DIVERSE AUDIENCE – THE BEST GIFT IDEAS FOR THE HOLIDAY SEASON, AND BOOKS OUR INDIE BOOKSELLERS ARE EXCITED TO SELL!

Holiday Gift Guide Stats

IN PRINT

300,000+ print catalogs will be distributed by bookstores across 14 western and mid-western states.

 

200,000+ Gift Guides will be inserted into newspapers and/or direct-mailed in cities large and small across our region.

 

Thousands of catalogs will be featured in in-store displays highlighting these great gift ideas (your books!). MPIBA provides matching display materials FREE to our bookstores.

VIA EMAIL

Included with every Holiday Gift Guide Print ad.


Promotional email direct to 200,000+ indie bookstore customers across 14 states – linking to a store-branded Holiday Gift Guide web page that will be live for the entire holiday season!


Holiday Gift Guide web pages will feature “More Info” and “Buy Now” buttons for every title.


Extensive consumer facing social media outreach by bookstores and MPIBA.

SOCIAL MEDIA & DIGITAL MEDIA

The Holiday Gift Guide and individual titles are promoted on bookstore social media platforms and store websites across 14 states!

 

MPIBA provides matching digital assets for bookstores to use on Facebook, Instagram, e-commerce sites, e-newsletters and more!

 

The Gift Guide is also promoted via our public facing website ReadingtheWest.com, and on Reading the West social media platforms, which reach thousands of consumers nationwide.

holiday gift guide timeline

May

 

Ad sales open on May 2.

JULY

 

Ad space reservations close July 15. 

AUGUST

 

Materials submission due by July 29.

 

Proof approvals required by August 15.

OCTOBER


Stores begin catalog distribution in late October.

NOVEMBER/DECEMBER

 

Print catalog distribution continues.

 

Holiday Gift Guide Catalog email blasts are sent, linking to web page.

2022 holiday gift guide pricing

  • Blockbuster Placement
  • $1950
    • Larger book jacket and text on interior page 
    • Book jacket and text in digital edition
    • .003¢ per impression
  • Bestseller Placement
  • $1500
    • Book jacket and text on interior page.
    • Book jacket and text in digital edition
    • .002¢ per impression
SOLD OUT
  • Back Page
  • $2750
    • Exclusive listing on 1/3 of the catalog exterior back page.
    • Feature a single book or several in print.
    • Single book jacket and text in digital edition
    • .006¢ per impression