Marketing - Mountains and Plains Independent Booksellers Association

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Marketing

April 17, 2019 In Marketing

Spread the Word! Managing Your Email Marketing

Executive Director Heather Duncan gave a presentation at the two MPIBA Spring Conferences about how to create and maintain a quality email marketing list. The outline of that presentation is presented below. If you have any questions about the presentation or if we can be of...

April 14, 2019 In Marketing

Reading the West Display Contest

Thanks to your support, the Reading the West Book Awards received more than 3,700 public votes for the winning titles. The winners were announced on Monday, April 15, 2019. Keep the momentum going by building a display with the shortlist and winning titles from now through...

February 12, 2019 In Marketing

How to Make Independent Bookstore Day a Smashing Success

The key to a great IBD is throwing a great party. Independent Bookstore Day is not just about the limited-‐edition books and items we will be selling that day. It’s about the culture of books, reading and indie bookselling. It is a celebration of everything...