Editors from across Macmillan Publishers join us to talk about their favorite books of the upcoming season.
While the American Booksellers Association canceled the 8th annual Children’s Institute due to the disruption of the COVID-19 outbreak, booksellers are invited to participate in a virtual program on July 15–16. Programming will feature a day of education on July 15 and a day dedicated to connecting with publishers on July 16. The event is open to all ABA member booksellers; registration will open in June. Watch upcoming issues of Bookselling This Week for details about programming and links to participate.
Other Press Publisher Judith Gurewich, and Europa Editions Editor-in-chief Michael Reynolds, will present current and forthcoming titles from these award-winning indie presses.
While it may not be business as usual yet, stores are adapting to ensure they can continue to meet their customers’ needs, getting books into their hands in new ways. Effective customer email marketing has never been so important. To make this easier, more and more stores are taking advantage of free access to Edelweiss360, an email marketing platform that allows stores to create custom, targeted campaigns that promote titles or events in just minutes. Targeted campaigns are generating an impressive average of 38 sales per 100 customers emailed, allowing stores to continue successfully handselling to their customers in new ways. The new Collaborative Consumer Marketing program allows stores to benefit from optional publisher marketing dollars as well. Join us to learn more about the kinds of campaigns that stores are creating to generate sales and stay connected with their loyal customers.
Details coming soon.
Spend an hour getting to know Erewhon Books, a brand new science fiction and fantasy indie publisher, distributed by Workman! Join publisher and editor Liz Gorinsky, editor Sarah Guan, and Marketing and Publicity Manager Martin Cahill, and learn more about our mission and our titles, as well as brief readings from our Fall 2020 line-up of authors, including C. L. Polk, E. Lily Yu, and more! There may be a chance for a brief Q+A, time allowing.
Phoebe’s Phreakin’ Phabulous Apphair will blow your phreakin’ mind. Your phavorite Book Travelers West rep promises to get you all jazzed up about all the best books imaginable whilst throwing candy prizes at the screen and rewarding nonsensical points resulting in major giveaways. Prepare yourselphs.
Exciting details to come!
The Simon & Schuster adult editors will share their picks of the Fall 2020 list. Presenters: Lauren Wein (Avid Reader Press), Michelle Herrera Mulligan (Atria Books), Kathy Belden (Scribner), Priscilla Painton (Simon & Schuster), Joe Monti (Saga Press), Lauren Spiegel (Gallery Books), Rebecca Thomas (Adams Media), and Hannah Robinson (Tiller Press).
Grove Atlantic will present editors picks and host author Kelli Jo Ford (Crooked Hallelujah). More exciting details to come!
Exciting details to come!